About Rob Dracker

BFA Communication Design
Syracuse University, Class of '09

Rob has worked with a number of tech startups since graduating from SU in 2009. He has worked extensively with a broad range of clients in industries ranging from Fortune 150 corporations such as Arrow Electronics, healthcare product manufacturers like Welch-Allyn (now Hil-Rom) and individuals in the music entertainment industry. He has designed brands, websites and more for various consumer brands, tech startups, information security clients and has worked extensively with development teams to create rapid implementation of features and user experience considerations.

DESIGN PORTFOLIO & PROFESSIONAL WORK

COMMUNICATION DESIGN

UX/UI, WEB & MOBILE

MARKETING & SALES SUPPORT

VIDEO & MOTION GRAPHICS

WHAT DO I BRING TO THE TABLE?

Bright Ideas

Innovation requires rapid exploration and progressive ideation. I am skilled at generating extremely unique and competitive concepts in design, product development, competitive business strategy and proactive customer needs assessments.

Rapid Execution

Rapid execution on creative initiatives. Wireframes, UI design alternatives, branding, communication materials, motion graphics, advertisement and more.

Technical Expertise

Technical expertise in front end development, enough to create wireframes, designs and asset libraries specifically for development team ease-of-implementation. I can bridge the gap between the design of a UI or website design and the development and implementation of it.

Half Creative, Half Coder

I can speak both languages, relating the creative side of things to a technical team and the technical side of things to a creative team. I excel at describing the importance and balance of each to clients in the meeting room.

Exciting Product Demonstration

Creation of motion graphics and video for the demonstration of products, both physical and digital. I can animate a UI design into a conceptual use-case reality for the presentation and unveiling of new products and services.

Marketing, Analytics & Human Behavior

Understanding clients, users and customers is the guiding light of innovation. I employ a number of analytical and research methods to identify the demographics, needs and habits of the most important people in the equation - the customers.

Technical & Creative Copywriting

Telling an outstanding story is the key to engaging an audience and creating an identity for a product or service. I can write creative taglines, blogs, articles, product descriptions, ads and more with expertise in the technological writing.

Leadership Training

Through martial arts instructor training, regular attendance at leadership training seminars, and a vested personal interest in personal psychology and leadership dynamics - I am invested and passionate about bringing the best out of a team.

TESTIMONIALS

  • “When approaching Rob, I was looking for a basic web site and that was it. What I ended up walking away with was a beautiful crafted site and a wealth of additional knowledge Robert taught me about how to go about deploying our company’s website with the use of social media. I don’t know what I should have paid, but I do know Rob’s wealth of knowledge allowed me to launch a successful web site by using his tactics! I highly recommend his counsel to the beginners, the companies that have been around for 5 years and the big guys too. Whatever you need help with, Rob and his team will do just that and so much more.”

    Chris Dambach - http://www.oneindustrystandard.com/

  • “Rob is a dependable professional motivated by unique and exciting solutions.”

    Jason Larche - http://sixabovestudios.com/

  • “Working with Rob has been a pleasurable experience. He took the time to get a real understanding of what I wanted to accomplish with my web design, and it surely surpassed my vision. My website was done in a timely manner, and contributes to much of the business I get today. I continuously get compliments from all my clients about how professional and easy on the eyes my website is. I would recommend Rob to anyone who takes their business seriously, and strives for the best.”

    Matt Tyszka - http://theartisanchair.com/

  • “Rob worked on an incubation project and was brought in to help design and guide our product conceptualization. He did an outstanding job and I highly recommend his professional services.”

    Jim DelloStritto - http://info.contactsolutions.com/verint-intelligent-assistance

  • “Rob was a joy to work with and satisfied my business goals completely.”

    Robb Bidwell - https://armorysquareapartments.com/

  • “Rob has done a great deal of print and website design work for my law firm. The designs are elegant and classy and we have received many compliments from clients and potential clients. Dracker’s outstanding designs communicate with our target client base. And just a quick review of his website makes it clear that his design talent is not limited to law firms. Because Rob has delivered outstanding work to us every time, we recommend him to our colleagues and friends.”

    Seth Azria - http://www.azriabruffettlaw.com/